---
title: Microsoft UET
description: Load Microsoft Advertising UET on every page with the c15t
  microsoftUet helper, send ad_storage consent defaults and updates, and verify
  both in DevTools.
icon: microsoft
group: integrations
lastModified: "2026-10-10T16:01:45+01:00"
---
## Configure Microsoft UET

Copy your UET tag ID from Microsoft Advertising. Remove the UET snippet and
any tag-manager entry that loads the same tag, because the helper creates the
`uetq` queue and constructs UET itself.

|Package manager|Command|
|:--|:--|
|npm|`npm install @c15t/integrations@alpha`|
|pnpm|`pnpm add @c15t/integrations@alpha`|
|yarn|`yarn add @c15t/integrations@alpha`|
|bun|`bun add @c15t/integrations@alpha`|

```ts title="src/consent-scripts.ts"
import { microsoftUet } from '@c15t/integrations/microsoft-uet';

export const scripts = [microsoftUet({ id: 'YOUR_UET_TAG_ID' })];
```

## Register the scripts

Complete your [framework quickstart](/docs/frameworks) first. Keep its Inth
endpoint, policy, styles and consent UI. Remove the vendor's original script,
SDK initializer or tag-manager entry, so the vendor loads only through c15t.

The vendor pages put the helper in `src/consent-scripts.ts`. If your framework
quickstart already has a `scripts` array, such as the one in `c15t.config.ts`
in the Next.js guide, add the helper to that array instead of creating a
second file.
The `scripts` export is a configuration, not an initializer. Add it to the c15t provider you already have, at the registration
point for your framework below. These are edits to that provider, not a second
provider.

**Next.js**

Add the configuration to `scripts` in `c15t.config.ts`, next to
`next.config.ts`:

```ts title="c15t.config.ts"
import { defineConsentConfig } from 'c15t/next';
import { scripts } from './src/consent-scripts';

export default defineConsentConfig({ scripts });
```

Keep the rest of your config, such as `mode` and `routePrefix`, in the
same call. `ConsentRoot` reads the config in the browser, so the layout
keeps passing only `state`. App Router, Pages Router and static export all
read the same file. See
[Next.js scripts and embeds](/docs/frameworks/next/scripts).

**TanStack Start**

Import the configuration into your root route and pass it to the existing
`ConsentRoot` as a top-level prop. Keep the loader from the
[TanStack Start quickstart](/docs/frameworks/tanstack-start/quickstart):

```tsx title="src/routes/__root.tsx"
import { scripts } from '../consent-scripts';

<ConsentRoot state={consent} scripts={scripts}>
```

Import vendor helpers in the root route module, not in a server function.
A server function's return value must be serializable, and script
configurations carry callbacks. See
[TanStack Start scripts](/docs/frameworks/tanstack-start/scripts).

**React**

Add the configuration to the existing `ConsentProvider` options, next to
`mode`:

```tsx title="src/consent.tsx"
import { scripts } from './consent-scripts';

<ConsentProvider options={{ mode, scripts }}>
```

`mode` is the `manifest()` value from the
[React quickstart](/docs/frameworks/react/quickstart). Keep the banner,
dialog and preferences link inside the provider. See
[React scripts and embeds](/docs/frameworks/react/scripts).

**Nuxt**

Register the scripts under the `c15t` key in `app/app.config.ts`. Adjust the
relative import to where you created `consent-scripts.ts`:

```ts title="app/app.config.ts"
import { scripts } from '../src/consent-scripts';

export default defineAppConfig({
  c15t: { scripts },
});
```

The Nuxt module merges this over its options in `nuxt.config.ts` and starts
one script loader in the browser after hydration, once it has applied the
visitor's stored choice and privacy signals. Keep `scripts` out of
`nuxt.config.ts`, which reaches the browser as JSON and drops the vendor
callbacks. Write the vendor IDs into `consent-scripts.ts`. See
[Nuxt scripts and embeds](/docs/frameworks/nuxt/scripts).

**Vue**

Pass the scripts to the existing `c15tVue` plugin call in `src/main.ts`:

```ts title="src/main.ts"
import { c15tVue, manifest } from 'c15t/vue/vue-plugin';
import { scripts } from './consent-scripts';

app.use(c15tVue, {
  mode: manifest(),
  scripts,
});
```

Keep your existing `mode` and other options. The plugin starts one
script loader when the app mounts, after it has applied the visitor's stored
choice. Do not also call `createScriptLoader` from a component. See
[Vue scripts and embeds](/docs/frameworks/vue/scripts).

**Astro**

Add the scripts to the client entrypoint from the
[Astro quickstart](/docs/frameworks/astro/quickstart), `src/c15t.client.ts`,
which the integration finds on its own. Keep `astro.config.mjs` as it is.
If the module already exports scripts, combine the two arrays.

```ts title="src/c15t.client.ts"
import type { C15tClientOptionsExtension } from 'c15t/astro';
import { scripts } from './consent-scripts';

export default { scripts } satisfies C15tClientOptionsExtension;
```

Vendor helpers contain callbacks, and the integration options in
`astro.config.mjs` are serialized into the page, so do not put helpers in
the integration's `scripts` option. The integration passes the client
entrypoint to the one runtime every page shares, including across
`ClientRouter` navigation.

**Svelte**

Import the scripts in the component that owns your existing provider and
pass them as a top-level prop:

```svelte title="src/App.svelte"
<script lang="ts">
  import { ConsentProvider, manifest } from '@c15t/svelte';
  import { scripts } from './consent-scripts';
</script>

<ConsentProvider mode={manifest()} {scripts}>
  <!-- Keep your application, consent UI and preferences link here. -->
</ConsentProvider>
```

Retain the styles and consent UI from the [Svelte quickstart](/docs/frameworks/svelte/quickstart).
The provider owns the loader and disposes it on unmount.

**SvelteKit**

Add the scripts to the existing `ConsentRoot` in the root layout. Keep the
handle and the layout load from the [SvelteKit quickstart](/docs/frameworks/sveltekit/quickstart).

```svelte title="src/routes/+layout.svelte"
<script lang="ts">
  import { ConsentRoot } from '@c15t/svelte';
  import { scripts } from '../consent-scripts';

  let { children, data } = $props();
</script>

<ConsentRoot state={data.consent} {scripts}>
  {@render children()}
  <!-- Keep your consent UI and preferences link here. -->
</ConsentRoot>
```

Import vendor helpers in the layout component, not in `+layout.server.ts`:
a server load cannot send functions to the browser. Prerendered, static and
SPA-mode pages use the same `scripts` prop. If you pass an externally owned
`runtime` to the provider, register scripts when creating that runtime instead.

**HTML**

The helpers in `@c15t/integrations` are ES modules that need a bundler. On a
page that loads the c15t script tag, paste the vendor's own snippet instead
and keep it inert until its category is allowed:

```html
<script type="text/plain" data-c15t-category="measurement">
  // The vendor's snippet, unchanged
</script>
```

Use the category this guide names for the vendor. c15t runs the snippet
once that category is allowed, and reloads the page when the visitor
withdraws it. Helper options on this page, such as `loadMode`, do not apply
to a pasted snippet. See [HTML scripts](/docs/frameworks/html/scripts).

**JavaScript**

Pass the scripts to `init()` from `@c15t/browser`, next to your mode:

```ts
import { init, manifest } from '@c15t/browser';
import { scripts } from './consent-scripts';

const consent = init({
  mode: manifest(),
  scripts,
});
```

Keep the mode from your quickstart. With
`createConsentRuntime` from `c15t/runtime`, pass `scripts` to it instead.
A kernel you create yourself needs a loader from
`c15t/modules/script-loader`. Attach one loader per kernel. See
[JavaScript scripts](/docs/frameworks/javascript/scripts).

## Options

|Option|Default|Behavior|
|--|--|--|
|`id`|Required|UET tag ID, passed to UET as `ti`. The helper trims it. Empty or whitespace-only values log an error and the script does not load.|
|`scriptSrc`|`//bat.bing.com/bat.js`|Loader URL override. A blank value falls back to the default.|

## Loading and revocation

`microsoftUet` uses the `marketing` category and `alwaysLoad`, so `bat.js`
loads on every page whether or not marketing is allowed. Before the script
loads, the helper calls `uetq.push('consent', 'default', { ad_storage })` with
`granted` or `denied` from the current marketing permission. After `bat.js`
loads, it constructs UET with `enableAutoSpaTracking: true` and pushes
`pageLoad`. This is consent signaling, not a request gate. Microsoft's consent
mode decides what UET does while `ad_storage` is denied.

The helper never removes UET. When marketing changes, it calls
`uetq.push('consent', 'update', { ad_storage })` with the new value. Automatic
SPA tracking sends page loads on client-side navigation, so do not push
`pageLoad` from your router.

## Verify Microsoft UET

1. In a private window with an opt-in policy, load the page. The `bat.js`
   request goes to `bat.bing.com` before you choose, and UET sends its page
   load.
2. Click Reject, then reload. `bat.js` still loads, and the page starts with
   `ad_storage` denied.
3. Open Privacy settings and allow marketing. No second `bat.js` request
   appears, because the helper sends a consent update to the running tag
   instead of reloading it.
4. Navigate to another route in a single-page app. UET sends one page load for
   the route change, not two.
5. Turn marketing off again and save. c15t reloads the page, and the new page
   starts with `ad_storage` denied.

See the [consent verification guide](/docs/guides/verify-consent) for
navigation and hosting checks.
